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Janel Previn
Party With Janel
www.partywithjanel.com

Many entrepreneurs begin their business after becoming frustrated with the lack of a product or service they are in need of. Take, for example, Janel Previn. When this busy suburban Chicago mother of two tried to pull together a Barbie birthday party for her young daughter Jordyn, all she discovered was one big hassle. There was no one place she could
go to get everything she needed for this theme party. inspiron screen

So what did Janel do? What any other true-blooded entrepreneur would do: she started her own online party business, Party With Janel. Party With Janel is a one-stop Web party store specializing in theme parties for both kids and adults. Now when parents want to throw a Curious George birthday party for their one year-old son, all they have to do is go to www.partywithjanel.com, click on the Curious George icon, and order a party kit that will arrive at their door in three to five days. Magic! The hassle's gone. People say awesome online slot machine blog.

Suburban Chicago's Daily Herald recently caught wind of Janel's business and ran a full-length article about it. Such local press coverage is ideal for Janel's down-home company, especially when "local" means a sprawling, family-oriented suburban region such as that outside of Chicago. Lots of birthday parties going on there. cheap auto insurance new jersey

Now Janel's busier than ever. But what was initially a frustrating experience has turned into a successful business for a woman who stays home with her kids. Pretty neat situation -- even the townsfolk are starting to talk about it.

To check out the Daily Herald article profiling Party With Janel, go to
http://www.dailyherald.com/business/col_mikus.asp?intID=36914205
(Reprinted Below)

After numerous trips to the malls and party stores, frustration set in. Previn was unable to find what she needed for her Barbie bash.

She looked on the Internet and found a site where she could order everything she needed.

The outcome was more than she bargained for. The stay-at-home mom had a wonderful party and developed her own home-based business although she wasn't even looking to become an entrepreneur.

It's similar to the concept of selling Tupperware or candles. Previn operates Party with Janel, a business that sells theme parties delivered in a box to your door. She does most of her selling through catalogs and through her Web site, www.partywithjanel.com.

"I offer a one-stop party shop," she said. She features essentials needed for 150 theme parties suitable for children or adults. Current popular themes for children are Harry Potter and Blues Clues. Shoppers can also purchase everything they need for adult celebrations including Sunday's Super Bowl, retirement, bridal showers, Valentine's Day, corporate events, picnics and more.

Customers can order a la cart or a package. For example, a Dream Barbie party package would include 8 plates, 16 napkins, theme dessert plates, a tablecloth, streamers, 8 invitations, candles, ribbon, 24 balloons, goodie bag items and more. The cost would be $30.99. Merchandise is delivered in 3 to 5 days, she said.

Previn and her husband, Andy, who also have a 20-month old son, Kyle, said they know there are a lot of busy moms and dads who would appreciate a convenient way to plan a party at a competitive price.

The Mundelein woman serves as a consultant for 1-800-PartyShop, also known as Theme Parties in a Box. A Florida-based couple founded the company three years ago when they were trying to organize a Barney party for their 2-year old.

They researched the industry, then opened a 22,000-square-foot distribution center with more than 5,000 items. They have formed partnerships with Disney, Warner Brothers, divisions of Hallmark Cards and American Greetings and other companies.

The party industry is growing fast. Janel Previn says there were 180 million parties held in the United States in 1999 that generated more than $50 billion in sales.

For more information, call Previn at (847) 247-4347.

Kim Mikus' column appears Tuesdays, Thursdays and Fridays. Send news to her at 50 Lakeview Parkway, Suite 104, Vernon Hills, IL 60061; or at Kmikus@dailyherald.com.